Ad Groups [Webinar]

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An ad group allows advertisers to segment strategies used in their overall digital advertising campaign. These strategies include contextual targeting, data targeting, retargeting, IP, and CRM. It’s important that advertisers segment them to get the best performance for their campaign … Read More

Why Collaboration and Flexibility is Important in Digital Advertising

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Technology is constantly changing. One minute we’re using a desktop with dial-up internet and the next we’re looking up everything on our phone from social media to weather to driving directions. These changes are not only being seen in the … Read More

How Choozle Guards Against Ad Fraud

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Have you had experience with ad fraud during a digital advertising campaign? If not, are you worried about ad fraud? Have no fear! Choozle is here to help you guard your campaigns against the bots and misrepresentation. At Choozle, if … Read More

Get More Conversions with Data & Insights

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Data, data, data. It’s all anyone is talking about and all they want to see during their digital advertising campaigns. But how can you use that data to better your campaign? Throughout the beginning, middle and end of the marketing … Read More