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Programmatic and Ad Blocking

Ad blocking has been a point of concern across the digital landscape for a long time. With any concern, it is important to dive into what exactly the issue is, how it impacts digital advertising campaigns, and how to integrate  ad blocking concerns into your digital advertising strategy.

 

Targeting by Location: How to Do it Right

Geo-targeting can boost the effectiveness of nearly any digital marketing strategy because it reaches an audience in the moment. View our latest webinar to find out how to best target geolocation in your next campaign.

 

Best Practices for Retargeting

Many marketers have the misconception that ‘retargeting’ is just about targeting existing site visitors or site abandoners. Watch our webinar to uncover best practices for retargeting within your digital ad campaigns.

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