Choozle Announces Partnership with Strata
We are excited to announce a key partnership with Strata, a Comcast Platform Services company and leader in media buying and selling software. The partnership will allow thousands of advertising agencies to execute digital advertising campaigns through Choozle as conveniently as they would buy local TV advertising.
Why Agencies Are Moving to Programmatic: Interview with Thayer Media
Hear from Thayer Media on why they made the switch to programmatic advertising, benefits of programmatic, and a little advice for those marketers and advertisers thinking of pulling the lever on programmatic advertising.
Women in Ad-Tech
Do you know the average number of women at small, mid-sized, and large ad-tech firms? Take a look at the results from Choozle’s recent survey on the staffing make-up of women in the ad-tech industry.
NYT Builds Programmatic Direct Sales Team