Choozle Announces Partnership with Strata | Choozle SimplaMATIC

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Choozle Announces Partnership with Strata

Choozle Announces Partnership with Strata

We are excited to announce a key partnership with Strata, a Comcast Platform Services company and leader in media buying and selling software. The partnership will allow thousands of advertising agencies to execute digital advertising campaigns through Choozle as conveniently as they would buy local TV advertising.

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Why Agencies Are Moving to Programmatic: Interview with Thayer Media

Why Agencies Are Moving to Programmatic: Interview with Thayer Media

Hear from Thayer Media on why they made the switch to programmatic advertising, benefits of programmatic, and a little advice for those marketers and advertisers thinking of pulling the lever on programmatic advertising.

CHECK OUT THE INTERVIEW



Women in Ad-Tech

Women in Ad-Tech

Do you know the average number of women at small, mid-sized, and large ad-tech firms? Take a look at the results from Choozle’s recent survey on the staffing make-up of women in the ad-tech industry.

SURVEY RESULTS



In the News

Flowchart: Using the Right Advertising Strategies and Metrics for Your Campaigns [Infographic}
via MarketingProfs

The Ad-Supported Web Contributes Over $1tn to the US Economy According to IAB
via The Drum

Google Admits Brand Safety is a Global Problem
via Ad Age

NYT Builds Programmatic Direct Sales Team
via MediaPost