Tips to Create a Story with Your Digital Marketing Campaign

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Creating a story with your digital marketing campaign is an important step in drawing the … Read More

Common Digital Marketing Mistakes & How to Avoid Them

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Digital marketing has grown tremendously in recent years and can be complex. Who’s my audience? … Read More

Three Tips for Audience Extension

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Audience extension allows publishers to take those who visit their website and extend it even … Read More

Three Tips for Trafficking Ads

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In digital advertising execution, ad trafficking refers to the process of technically setting up an … Read More

In-Stream Vs In-Banner

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In-stream and in-banner are two forms of video ads readily available within online advertising. Both … Read More

How Can Publishers Leverage Programmatic?

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With the rise of programmatic advertising, publishers have a valuable opportunity to generate revenue by … Read More

What the HECK is CPA?

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Understanding the various acronyms within the digital realm may seem overwhelming, but it is important … Read More

Publishers: Increasing Revenue & Effectiveness with Audience Extension

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Audience extension is currently being leveraged by 3 out of 4 digital publishers. This increase … Read More

Targeting by Location: How to do it right [Webinar]

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What’s the best way to pinpoint your target audience? Geographical targeting, arguably. Geo-targeting helps brands … Read More

Three Things Publishers Should Know About Programmatic

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“72% of publishers are now using programmatic ad technologies,” according to a recent AdAge survey. Publishers have … Read More

How Publishers Can Use Audience Extension [Webinar]

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The relationships publishers have with their highly-valued audiences are no longer confined to only their … Read More

Category & Site Lists Targeting | Client Success Corner

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Choozle’s self-service platform is strategically designed to put you in the driver’s seat of your advertising … Read More

Why You Knead Retargeting | Client Success Corner

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The most commonly discussed strategies during campaign planning sessions are always behavioral and contextual targeting. … Read More

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