June 09, 2017 | SimplaMATIC

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    Digital Advertising Made Easy® Why Collaboration & Flexibility is Important With the constant changes in technology and the changes that will continue to happen in digital advertising, it’s important that your team works together and is flexible with … Read More

Get More Conversions with Data | SimplaMATIC

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  Digital Advertising Made Easy®   Get More Conversions with Data & Insights Take a deeper look into what strategy you should use at the different stages of the marketing funnel throughout your digital advertising campaign. Read More Digital Marketing … Read More

Platform Enablement Guide | SimplaMATIC

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Platform Enablement Guide Take a deep dive into Choozle’s Platform Enablement Guide and learn more about how easy it is to monetize, manage, implement and optimize in-house programmatic media buying. Watch Now 4 Practices to Guide You Through the Transition to Programmatic … Read More

Programmatic TV—Will It Happen? | Choozle SimplaMATIC

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Programmatic TV—Will It Happen? Programmatic TV will allow marketers and advertisers to display on television but have the specificity and targeting available through regular programmatic advertising. In order to actually understand programmatic TV, let’s take a step back and discover … Read More

How to Use Retargeting to Generate More Customers | SimplaMATIC

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How to Use Retargeting to Generate More Customers Did you know that only 2% of shoppers are likely to convert on the first visit to a website? Learn how you can get the other 98% to convert with retargeting and … Read More

Choozle Announces Partnership with Strata | Choozle SimplaMATIC

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Choozle Announces Partnership with Strata We are excited to announce a key partnership with Strata, a Comcast Platform Services company and leader in media buying and selling software. The partnership will allow thousands of advertising agencies to execute digital advertising … Read More

Take Your Pick – Self-Serve or Managed Programmatic | SimplaMATIC

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Self-Serve or Managed Programmatic No matter what kind of digital advertising campaign a marketer is running, there’s a programmatic option for them. Between self-serve and managed service, programmatic can fulfill any digital campaign goal. DISCOVER YOUR OPTIONS Why Programmatic is … Read More

Traditional vs Programmatic | Choozle SimplaMATIC

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Why Make the Switch from Traditional Media Buying to Programmatic? Programmatic advertising has become the most popular form of digital advertising. If the exponential growth isn’t enough to sway you to switch, the amazing benefits definitely will! Find out what … Read More

Five Facts About Digital Advertising That Will Impress Your Boss | Choozle SimplaMATIC

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Five Facts About Digital Advertising That Will Impress Your Boss Are you trying to win some brownie points with the boss? Here are five facts about digital advertising that are surely going to impress! LEARN MORE Marketing + Data Join … Read More

Why Digital Advertising Over Traditional | Choozle SimplaMATIC

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Why Digital Advertising Over Traditional When the advantages of digital advertising are laid out, it is easy to see how it is oftentimes a more cost-effective marketing solution. Learn some of the many advantages that digital advertising offers over traditional … Read More

New Year – Now’s the Time for Programmatic | SimplaMATIC

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New Year – Now’s the Time for Programmatic There are only two weeks until the end of 2016. With the new year coming at us like a waffle to the face, it’s time to look at why you should incorporate … Read More

2017 Programmatic Advertising Trends to Watch | Choozle SimplaMATIC

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2017 Programmatic Advertising Trends to Watch Programmatic advertising has grown from a digital market of $5 billion in 2012 to a $39 billion digital market in 2016. This trend is expected to continue the upward path in coming years. As … Read More