Programmatic I/O – San Francisco 2017

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On April 4-5, 2017, the Choozle team will be heading to San Francisco, CA to attend the 2017 AdExchanger Programmatic I/O. The conference brings together over 1,000+ attendees, interested and involved with connected intelligence in digital marketing. The Programmatic I/O … Read More

How to Use Retargeting to Generate More Customers

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  Did you know that only 2% of shoppers are likely to convert on the first visit to a website? That’s a small percentage for any website – no matter what the size of the business is. So, with this 2%, … Read More

Women in Ad-Tech

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Choozle recently conducted a survey to understand the staffing make-up of women in the ad tech industry. The survey took into account the size of the company (small firm, mid-sized, or large firms), the number of female executives, females in … Read More

Reach & Track Your Target Customers All Through One Platform

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Reaching your target audience can seem like a daunting task in and of itself. Add on tracking those target customers once they’ve interacted with your digital advertisement and it can seem impossible. But, when using programmatic advertising platforms, it’s as … Read More

Why Programmatic is the Future

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2017 has already been full of programmatic advertising talk in the digital space. Growth expectations, professional opinions, and the typical ad fraud concerns with programmatic have all made an appearance in publications recently. Media Post posted back in November that … Read More

2017 Stevie Awards Bronze Winner

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This past weekend, on February 25 in Las Vegas, NV, Choozle won the 2017 Stevie Bronze winner for Customer Service Department of the Year in the 11th annual Stevie Awards for Sales & Customer Service.   The Stevie Awards for … Read More

Digital Advertising Findings & Best Practices Whitepaper | Choozle SimplaMATIC

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Digital Advertising Findings & Best Practices Whitepaper The Choozle Digital Advertising Findings & Best Practices Whitepaper analyzes digital advertising campaigns executed in the Choozle platform to gather trends and benchmarks to apply to future campaigns. DOWNLOAD NOW op Five Benefits … Read More

Top 5 Benefits of Programmatic Advertising

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Programmatic advertising offers many benefits beyond faster reporting times and endless data. The total number of benefits offered by programmatic is often what sways marketers and advertisers to start buying their media this way. In fact, more than two-thirds of … Read More

It’s Not Me, It’s You: Simple Steps to Make the Switch to Programmatic

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Marriage expert Hellen Chen recently asserted that 85% of relationships end in a break-up. Sometimes in life, you get to a point with someone or something, and you just have to say “It’s not me, it’s you…we’re over” and join … Read More

Five Ideas You Can Steal for Your Digital Advertising Campaign

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Creating a successful digital advertising campaign can be a hard path to maneuver. With so many successful campaigns out there it is hard not come up with something that’s already been done. However, there are the general ideas marketers and … Read More

How to Solve the Biggest Problems with Digital Advertising

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Digital marketing has had a large impact on the marketing and advertising ecosystem. With new technologies and innovations, problems have begun to arise with marketers. There’s more information, more options, and more decisions having to be made. But, it’s digital … Read More

The Best Ways to Utilize Digital Advertising

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The internet has made our lives easier than anyone ever anticipated. We can order clothes, cleaning supplies, and even groceries and have them delivered directly to our doorstep. Looking up directions no longer requires a paper map in our hands. … Read More

Video Advertising with Choozle [Webinar]

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Real-time bidding and programmatic media buying offer marketers the ability to use a variety of creative types to engage their desired customer. Video ad units are known to produce higher engagement rates and ROI for marketers. So the questions for digital video ads are: what to buy, where … Read More

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