Top Benefits of Using Self-Serve Programmatic

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Self-serve programmatic has made quite the impact on the digital advertising world in recent years. Software platforms reduce the need of human services to operate campaigns while simultaneously making information about the campaign available in real time. But, there are … Read More

5 Steps for Your First Digital Advertising Campaign

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Why did the marketer get off the trampoline? He was worried about his bounce rate! When creating a digital advertising campaign, it is important to think about the different things you need to consider to make it successful. There’s creative, … Read More

Choozle is Going to MJ Biz Conference

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  On November 16-18, 2016 the Choozle team will be heading to Las Vegas, NV to attend the MJ Biz Conference. The conference brings together the entire marijuana ecosystem under one roof – networking, learning new optimization tools, discovering the … Read More

Goodbye Mass Marketing, Hello 1:1 [Webinar]

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According to a new report by Forbes Insights, “Reaching the Right Audience: How Brands Are Using Audience Targeting in Digital Advertising,” Marketing executives see the value of targeting the particular audiences with the right messaging and to validate reach and … Read More

How Does Real Time Bidding Work? Find out.

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Real-time bidding has changed the face of online advertising, but there’s still confusion around what it actually is. Here’s a primer, in plain English: Everyone’s talking about real-time bidding. What is it? Real-time bidding refers to the buying and selling … Read More

How to Determine Goals for Your Digital Advertising Campaign

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Determining the goals for your digital advertising campaign is one of the most important steps in the media strategy process. The goals you decide to use for your campaign create a pathway that could lead to the success of your marketing … Read More

Reporting [Webinar]

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Reporting can be a hassle. Luckily while Frank in Accounting is stuck creating complex Excel files, you can use Choozle to PDF reports with the click of a button. Choozle can run huge, highly effective, targeted advertising campaigns. But, how … Read More

Playing It Forward, Awards & More | Choozle SimplaMATIC

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Ready for Self-Serve Programmatic? Driven by key gains in performance, control, efficiency and transparency, programmatic advertising is now a $22B industry and is projected to double in size in the next three years. Dig into our new whitepaper on the adoption of … Read More

HTML5 [Webinar]

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The demand for HTML5-formatted ads has increased as the promise for seamless operation across desktop computers, and mobile devices are propagated in the marketplace. Ultimately, wide adoption of HTML5 as an ad development standard may improve and reduce operational costs. … Read More

Three Tips for Audience Extension

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Audience extension allows publishers to take those who visit their website and extend it even further by displaying advertisements to those users, and users like theirs, on other sites. Publishers can generate even more revenue by reaching beyond just their … Read More

Contextual Targeting [Webinar]

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Learn the tips and tricks on what contextual targeting is, when it should be used, and how to use it! This webinar was recorded in front of a live audience on Tuesday, October 4, 2016 at 2:00 PM MST and … Read More

Anatomy of a Successful Display Ad

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With $32.17 billion being spent on display advertising in 2016, according to eMarketer, it’s important to be aware of the anatomy of a successful display ad. Whether you are new to creating display ads or you consider yourself a pro, knowing … Read More

Playing It Forward – 1st Annual Ping Pong Tournament

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Choozle is hosting their 1st Annual Ping Pong Tournament – Playing It Forward!  Come join us on Thursday, November 10th, 2016 from 2:00-5:00pm for a fun-filled evening of doubles Ping-Pong with your Denver advertising community. The proceeds will go to … Read More

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