Why Digital Advertising Over Traditional | Choozle SimplaMATIC

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Why Digital Advertising Over Traditional When the advantages of digital advertising are laid out, it is easy to see how it is oftentimes a more cost-effective marketing solution. Learn some of the many advantages that digital advertising offers over traditional … Read More

Now Hiring: Salesforce Developer Contractor

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Choozle is looking for a Salesforce Developer Contractor to assist with the customization functions and enhances current work-flows and processes available within Salesforce. Position Overview: The Salesforce Developer Contractor will work with Choozle’s Salesforce Administrator and Sales Operations Manager to … Read More

Choozle Achieves Profitability and 3X Growth in 2016, Despite Tough Market

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Denver Ad-Tech Company Attained Triple Financial Growth, Increase of Customers By 175 Percent to Reach Profitability And Secured Additional Funding  Denver, CO. – (January 10, 2016) Choozle, the world’s fastest growing self-service programmatic advertising platform, announced a tripling of revenue … Read More

Four Ideas for Your 2017 Digital Advertising Campaign

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Digital Advertising is constantly changing, and campaigns are becoming more intricate. 2017 is going to be a big year in digital advertising and marketers, and advertisers are going to have to step up their game to continue being a player. … Read More

Why Digital Advertising Over Traditional Media

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Advertising started as a print, television, and radio industry. Then, the internet entered our world. While it may have taken longer for digital advertising to catch on, it is here now and stronger than ever. When the advantages of digital … Read More

New Year – Now’s the Time for Programmatic | SimplaMATIC

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New Year – Now’s the Time for Programmatic There are only two weeks until the end of 2016. With the new year coming at us like a waffle to the face, it’s time to look at why you should incorporate … Read More

What Methbot Can Teach Us About Combating Digital Advertising Fraud

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On Tuesday, December 20 news was released that the cyber security firm White Ops uncovered Russian criminals running a “Methbot” scam that is defrauding digital advertisers everywhere. It was discovered that this group is siphoning millions of dollars of advertising … Read More

What is RTB?

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Real-time bidding has changed the face of online advertising, but there’s still confusion around what it actually is. Here’s a primer, in plain English: Everyone’s talking about real-time bidding. What is it? Real-time bidding refers to the buying and selling … Read More

The Simplest Ways to Make the Best of Digital Advertising

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Digital advertising has grown from SPAM in the late 70’s to banner ads in the early 90’s, to pop-ups, pay-per-click, social media advertising, and now programmatic. With each innovation in digital advertising, the landscape of creating a successful campaign can … Read More

New Year, Now’s the Time for Programmatic

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There are only two weeks until the end of 2016. With the new year coming at us like a waffle to the face, it’s time to look at what you should incorporate into your next marketing strategy. Programmatic is moving … Read More

Tips/Mistakes for Lead Generation

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Lead generation refers to the process of creating an interest in a service by prospecting potential clients to develop the sales pipeline. It is an integral part of any business as it is the backbone for receiving new customers. Whether … Read More

2017 Programmatic Advertising Trends to Watch | Choozle SimplaMATIC

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2017 Programmatic Advertising Trends to Watch Programmatic advertising has grown from a digital market of $5 billion in 2012 to a $39 billion digital market in 2016. This trend is expected to continue the upward path in coming years. As … Read More

Programmatic Readiness Survey

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With programmatic expected to grow 31% in 2017, it’s time to see if you are ready to adopt programmatic advertising! Take the short survey to see where you score on the programmatic readiness scale.  

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